From Passion to Personalization

Lush & Etch began with a simple love for calligraphy and creativity. It all started in high school when our founder discovered a passion for lettering and began crafting personalized cards for friends and classmates. What started as a hobby quickly grew into something more—soon, beautifully handwritten cards became a special part of family celebrations, holiday gifts, and meaningful moments.

As the demand for custom designs grew, so did the vision. What started with paper and ink soon expanded into a full-fledged small business, offering personalized tumblers, apparel, acrylic signs, and more. Today, Lush & Etch is dedicated to bringing unique, handcrafted pieces to life—turning simple items into cherished keepsakes.

From a passion for lettering to a growing creative brand, Lush & Etch continues to celebrate individuality, artistry, and the joy of personalized gifting.

Our Brand Mission & Goal

At Lush & Etch, our mission is to bring creativity and personalization to everyday life through beautifully crafted, high-quality custom products. We believe that small details make a big impact, and every item we create is designed to be meaningful, stylish, and uniquely yours.

Our goal is to provide thoughtfully personalized pieces that help people celebrate special moments, express their individuality, and create lasting memories. Whether it’s a custom tumbler, a cozy sweatshirt, or an elegant acrylic sign, we are committed to delivering exceptional craftsmanship, quality materials, and designs that truly reflect you.

With a focus on creativity, care, and customer satisfaction, Lush & Etch strives to turn every product into a cherished keepsake.